In this modern digital era, where most people have short attention spans and competition for engagement is fierce, the importance of planning your content well cannot be overstated. If you have ever scratched your head as to why your Instagram efforts are not garnering the results you want, you are not alone. Instagram success requires more than just a quality image. You will also need to devise a content strategy based on your target demographics that is consistent with your values. You need to both have creativity and strategic planning to captivate the attention of your target audience. It is about making content that will not only make your audiences engaged but also has a point.